The company has just published a clip showing how the Surface Pro ad was made

Mar 26, 2013 17:31 GMT  ·  By

If you’re a Microsoft enthusiast, or at least a tech aficionado, you’ve most likely already watched the so-called “The Vibe” commercial rolled out by Microsoft to promote the new Surface Pro tablet running Windows 8.

In order to make sure that the Surface Pro ad is at least as catchy as the “Surface Movement” video rolled out to advertise the Windows RT version of the tablet, Microsoft teamed up with Jon Chu, the same Hollywood director behind the original spot.

In addition, the commercial was choreographed by Jamal Simms and Christopher Scott and starred several famous dancers, including “Cloud” Campos, Stephen “tWitch” Boss, Allison Holker, “Sweepy,” as well as beat boxer “KRNFX.”

As you can see in this behind the scenes video, creating the Surface Pro ad wasn’t at all an easy job, but watch the entire clip and let us know what you think in the comment box below.