ClickTracks Analyzer description
ClickTracks Analyzer reveals exactly how visitors interact with your website - which links they click

ClickTracks Analyzer - a visual approach to understanding how visitors interact with your website. Fundamentally different website analytics that displays visitors behavior in context with the site itself. Ideal for right-brained thinkers and those who are tired of long tables of numbers produced by other analytics software.

Your actual HTML pages are displayed overlaid with data that visually shows how many people navigate any link. The pages of your site are live: click a link and the data for the next page is displayed. ClickTracks goes even further by displaying the time spent and other data, along with a map of your site and how people navigate. Different groups of visitors can be compared through the use of 'tagging'. Taging is simple to use and require no database or programming. A user population is tagged with a single click, selecting the criteria to identify those users - such as referring site name. Once tagged the data for those users is broken out seperately and can be compared to other users at a glance. ClickTracks can focus in on the most important visitor groups and highlight their behavior.

ClickTracks Analyzer is a website visitors behavior counter and monitor tool.

ClickTracks works by importing the web server log file. It supports Apache and IIS web servers among others.

ClickTracks Analyzer is very simple to setup - taking on average 10 minutes. Complex analysis and ad-hoc reporting can be performed through a powerful wizard based tool. It's blazing fast - processing 1Gb of log data in 5 minutes.

Here are some key features of "ClickTracks Analyzer":

· Visitor Behavior Revealed
· Reveals WHY visitors do WHAT they do: From its visual interface to the ease with which marketers can compare and contrast groups of visitors, getting to the WHY behind the WHAT is easy!
· Search Intuition
· Understand search engine and paid campaign visitors: ClickTracks shows analysis beyond the clickthrough, showing immediately which campaigns are performing well, and which ones need tweaking.
· Extreme ROI
· Determine Google, Overture and custom campaign ROI: Figuring out ROI and deciding what changes to make to a campaign is simple. Importing campaign and shopping cart data is effortless.
· Built for Marketers
· The marketing info you need, without all the stuff you don't: ClickTracks lets you perform on-the-fly, sophisticated analysis without making you wade through a sea of worthless reports.
· Instant Results
· Installation to Analysis in 10 minutes: No need to call in the IT cavalry. ClickTracks adapts to your web site setup, guiding you through the installation and setup process. Spend less time configuring and more time analyzing!


Limitations:

· 14-day trial