Google Ad Manager vs Google AdSense | Complete Guide
Google provides two main platforms for publishers to monetize their websites through advertising - Ad Manager and AdSense. Choosing the right ad platform can have a big impact on your website's earnings and optimization strategy. This guide provides a detailed comparison of Google Ad Manager and Google AdSense to help you decide which platform is better suited for your needs.…
What is Ad Inventory and Why It’s Important?
Ad inventory refers to the total number of ad spaces or impressions that a publisher has available to sell to advertisers. It is a core component of the digital advertising ecosystem and optimizing and managing ad inventory effectively is crucial for publishers, advertisers, and other stakeholders. What Counts as Ad Inventory? Any ad space that can be filled with ads…
05 Best Google AdSense Alternatives for Publishers in 2024
Google AdSense has dominated the online advertising market for publishers for many years. However, increased competition and stricter policies have publishers looking for alternatives to monetize their websites and content. This article explores the top 5 Google AdSense alternatives worth considering in 2024. Media.net is one of the largest contextual advertising networks and a top choice as an AdSense alternative.…
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