Excel AddIn for Facebook

Excel AddIn for Facebook is a utility that allows you to extract a wide variety of information from your social network account to a spreadsheet where you can save, edit and processes it using the numerous Excel tools.

First off, you should know that you are required to create a connection to your Facebook account via the OAuth. Since the operation also implies setting permissions and using tokens, it might intimidate some users with less knowledge in this area. Then again, the developer provides plenty of information on how you can connect using the OAuth process on the website.

It is necessary to mention that the add-in could present some errors while attempting to connect to your social network account. Make sure to check that the permissions include the stored procedures you would like to request.

Even though you to connect to Facebook without the access token as well, the functionality of the add-in will be limited. To be more precise, you can only view the Events, Posts, Pages and Groups as read-only.

You will be happy to learn that once you have established the connection, you can easily retrieve data from Facebook. The add-in allows you to extract information as table or view, the difference being that the latter is read-only and cannot be edited.

As far as the type of information you can gather through the query, you can collect anything from albums, applications, books and movies to comments, events, friend, pages, photos, places and wall views. The add-in supports SQL functions, so you can manipulate the data you extract similarly to any other database.

Even though it may prove a bit tricky to configure at first, Excel AddIn for Facebook is capable of providing you with valuable information from your Facebook account, data that you can use to better prepare your next online marketing campaign.